Figma’s $69.5 million BTC purchase drew major attention. In a pre-IPO filing, the company confirmed acquiring 843 BTC. With this move, Figma joins the growing list of firms adopting Bitcoin as a long-term reserve asset. Additionally, newcomers like Cel AI and Opyl Limited made their first BTC acquisitions. 

Companies Strengthen Strategic Reserves 

This week also saw numerous announcements of strategic BTC plans. Twelve companies revealed new Bitcoin reserve strategies, including players from the gold sector. Amber International, for example, announced a $25.5 million private placement to build up its BTC reserves. 

Week 27 – #Bitcoin Treasury Strategy Updates

June 30-July 4 saw 54 announcements – 8.4k BTC!

– 4 new treasuries, Figma with ~843 BTC as nice surprise
– 12 future treasuries announcements, including 2 Gold-related companies
– 18 companies added bitcoin, totaling… pic.twitter.com/2qiOfROS2C

— NLNico (@btcNLNico) July 5, 2025

Meanwhile, DV8 is set to be acquired by a consortium aiming to integrate Bitcoin into its treasury plans. Metavesco officially launched its BTC treasury program, and Blue Star Capital increased its indirect exposure with an additional $1.7 million investment. 

Food giant DDC Enterprise raised $528 million to expand its BTC reserves. Most firms now view Bitcoin not just as an investment, but as a strategic reserve asset, a view increasingly shared across industries. 

Institutional Adoption Spreads Across Sectors 

Hamak Gold Limited announced it would allocate $3.4 million in surplus capital to its BTC treasury. Swedish gaming company Fragbite Group expanded its BTC holdings with a $530,000 purchase. Furthermore, six other companies shared BTC policy updates, signaling growing transparency even without direct purchases. 

In total, 18 companies added 7,591 BTC to their treasuries this week. Additionally, 14 companies publicly announced active plans for future Bitcoin investments. Some moves are large-scale, while others represent consistent, smaller steps. 

Bitcoin is no longer seen as a mere investment. Companies increasingly regard it as a cornerstone of modern financial strategy, highlighting its deepening role in the corporate world. 

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Between May 23 and June 3, Semler invested approximately $20 million to acquire 185 Bitcoins, increasing its total Bitcoin holdings to 4,449 BTC. At current market prices, the value of these assets has reached approximately $446.2 million. Now, Semler Scientific aims to hold 10,000 Bitcoins by the end of 2025, 42,000 by the end of 2026, and 105,000 by the end of 2027. With this move, the company strengthens its strong position in the Bitcoin market. 

Semler Scientific Chairman Eric Semler stated, “Our Bitcoin strategy has become even stronger with Joe Burnett joining our team.” He emphasized that Burnett’s expertise in Bitcoin and treasury management will bring long-term value to the company. Joe Burnett previously served as Director of Market Research at Unchained. He also worked as the Lead Analyst at Blockware Solutions and played an active role in founding one of the largest Bitcoin mining platforms in the United States. 

https://x.com/SemlerEric/status/1935806247422640581

Success and Returns on Bitcoin Investments 

The company has achieved a 287% return on its Bitcoin investments since May 2024. Moreover, as of June 3, 2025, it has gained $177 million. In addition, it recorded a 26.7% return on Bitcoin year-to-date. 

Semler Scientific finances its Bitcoin purchases using equity and debt funding as well as operational cash flows. Through a market offering program launched in April 2025, it generated $136.2 million from stock sales. These financial resources enable the company’s aggressive Bitcoin acquisition strategy. 

Joe Burnett said, “The rise of Bitcoin as a global monetary system is accelerating.” He notes that Semler Scientific is one of the pioneers of this trend. The company stands out as the second publicly traded U.S. company to adopt Bitcoin as a corporate treasury asset. However, as of June 2025, shares of Semler Scientific Inc. (SMLR) on Nasdaq have declined by approximately 46%. 

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Over 60 companies globally have announced that they have added or plan to add Bitcoin (BTC) to their treasury portfolios. This marks a rapidly growing adoption trend in the corporate world. Between June 9-13, these companies made significant Bitcoin treasury announcements that stirred the market. Collectively, they added more than 2,500 BTC and aim to purchase an additional $1.8 billion worth in the future. Publicly shared documents indicate that Bitcoin is being increasingly adopted as part of the global financial infrastructure. 

New and Existing Firms Strengthen Their Bitcoin Treasuries 

@btcNLNico shared on X that 60 major Bitcoin-related announcements were made globally between June 9-13. The Bitcoin Treasury Strategy is entering a rapid growth phase as more companies integrate BTC into their financial frameworks. 

This week, six new companies officially launched their Bitcoin treasuries, adding a total of 404 BTC to their balance sheets. These companies include American Bitcoin Corp, Bitmine, and Gumi. 

Ten more companies announced plans to establish Bitcoin treasuries in the future. Trump Media filed a registration for a $2.3 billion Bitcoin Treasury Deal. Mercury Fintech revealed a $800 million funding plan. 

Twenty-three companies added BTC to their existing holdings, acquiring a total of 2,188 BTC. The most active participant was Strategy, which added 1,045 BTC and also completed a $979.7 million IPO on June 10. Other notable purchases included 279.9 BTC by Remxpoint, 118.6 BTC by KULR, and 111 BTC by Cipher Mining. Even smaller firms like Vanadi Coffee and Rocksoft added between 1 and 10 BTC. This surge in institutional demand also mirrors the recent Bitcoin ETF trend—for instance, BlackRock’s IBIT alone recorded nearly $1 billion in inflows this week. 

Expanding Bitcoin Strategies and Future Projections 

Nine companies recently outlined plans for further BTC acquisitions, potentially leading to $1.83 billion in Bitcoin purchases. For example, ANAP conducted a capital increase involving 585 BTC. Melioz raised $32.5 million and structured a warrant mechanism that could support an additional $69.48 million BTC purchase. 

Other key developments include GameStop’s issuance of $2.25 billion in convertible bonds for Bitcoin investments. In France, The Blockchain Group launched a €300 million capital program, with shareholder approval to raise up to €10 billion. 

DDC Enterprise and H100 Group plan to tokenize assets and use Bitcoin as collateral. Some companies announced their plans to list on U.S. OTC markets. The Smarter Web Company stands out as a key example in this field. Increasingly, more companies are embracing Bitcoin as a core treasury and growth strategy. The data shared by  

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The market responded instantly, and so did the company’s share price.

Metaplanet Aims for 210,000 Bitcoin, Setting a Historic Target

In a June 6 announcement, Metaplanet revealed its updated Bitcoin acquisition strategy. The new target of 210,000 Bitcoin marks a tenfold increase from the previous 21,000 BTC goal. If achieved, Metaplanet would become the world’s second-largest public Bitcoin holder, just behind Strategy, led by Michael Saylor.

On June 9, the company’s stock rose over 22%, trading as high as 1,641 yen. In just five days, Metaplanet shares gained 24%.

The “555 Million Plan” Signals Aggressive Accumulation

The so-called “555 million” plan will see Metaplanet acquiring 201,112 more Bitcoin over the next three years. At current prices, this would cost over $21 billion. The firm’s interim goal is to reach 100,000 Bitcoin by 2026.

You Might Be Interested In: Elon Musk Talks About the Name of a New Memecoin!

Metaplanet currently holds 8,888 Bitcoin, after buying an additional 1,088 on June 2. Since its first purchase in July 2024, the company’s stock has skyrocketed by 1,744%.

Institutional Bitcoin Buys Fuel Global Corporate Trend

More public companies are turning to Bitcoin reserves. South Korea’s K Wave Media, Paris-based Blockchain Group, and Indonesia’s DigiAsia Corp have all jumped on the bandwagon, with their stock prices surging post-announcement.

Yet not all firms see gains. Norwegian firm K33’s stock remained flat despite its Bitcoin buy plan.

Still, according to Standard Chartered, corporate Bitcoin holdings now represent 3.2% of all that will ever exist — worth over $342 billion.

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“There were definitely moments over the last 12 years where we thought, should we put 80% of our balance sheet into Bitcoin,” said CEO Brian Armstrong during a May 9 video call. However, he added, “We made a conscious choice about risk,” noting that such a move could jeopardize the company’s cash reserves and potentially undermine its core exchange operations.

Avoiding Conflict with Customers

Coinbase CFO Alesia Haas explained the company also wanted to avoid appearing to compete with its customers over which cryptocurrencies would perform best. “We didn’t want to show bias toward any single asset,” she added.

You Might Be Interested In: Elon Musk Talks About the Name of a New Memecoin!

Despite this cautious stance, Coinbase is still actively buying crypto assets. In its Q1 2025 report, the company confirmed $153 million in new crypto purchases, mostly concentrated in Bitcoin.

According to BitcoinTreasuries.net, Coinbase currently holds 9,480 BTC, worth approximately $988 million, making it the ninth-largest corporate Bitcoin holder globally.

Tapping Derivatives: Deribit Acquisition

On May 8, Coinbase also announced the $2.9 billion acquisition of crypto derivatives exchange Deribit, marking the largest M&A deal in crypto industry history. Deribit saw over $1 trillion in trading volume in 2024 and has around $30 billion in open interest.

With this acquisition, Coinbase declared itself the new global leader in crypto derivatives trading, expanding far beyond its Bermuda-based offerings.

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This decision sparked debates in the traditional finance world. However, Michael Saylor argued that Bitcoin was superior to gold and other traditional assets as a hedge against inflation. Over the years, the company continued to increase its Bitcoin purchases, following a consistent accumulation strategy.

MicroStrategy’s Aggressive Accumulation Strategy

MicroStrategy solidified its identity as a long-term investor by making aggressive purchases, especially when Bitcoin’s price dropped. Some notable acquisitions include:

• May 2021: During a market crash, the company bought $500 million worth of BTC.
• November 2022: Following the FTX collapse, when Bitcoin dropped to $16,000, MicroStrategy seized the opportunity and acquired 42,000 BTC.
• March 2024: As Bitcoin surged to new all-time highs, the company continued its buying spree, further expanding its portfolio.

You Might Be Interested In: Elon Musk Talks About the Name of a New Memecoin!

MicroStrategy’s Latest Acquisition & Future Strategy

The most recent 7,633 BTC purchase has further strengthened the company’s existing Bitcoin reserves. As of now, MicroStrategy’s average acquisition cost stands at $64,524.20, while the current Bitcoin price hovers around $97,476.15.

This translates to a $15.58 billion profit, reflecting a 51.26% return on their Bitcoin investment. Clearly, MicroStrategy’s Bitcoin strategy has proven successful.

However, Bitcoin’s price remains influenced by global economic uncertainties, interest rate policies, and regulations. According to market analysts, if Bitcoin falls below $93,000, nearly $1.7 billion in leveraged positions could face liquidation risks.

Despite these uncertainties, the company remains committed to its long-term accumulation strategy, anticipating that Bitcoin will eventually reach six-figure price levels.

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