Significant Progress in Crypto Offerings

A status chart shared by River on August 8 tracks these banking giants’ positions in custody and trading services. The snapshot reveals many firms moving from “not yet” into “exploring,” “announced,” or offering restricted access for high-net-worth clients. This trend signals that digital assets are steadily integrating into mainstream wealth management and capital markets.

Concrete Moves by Leading Banks

Tangible actions since early 2024 illustrate this transformation. For example, Morgan Stanley is considering allowing its 15,000 brokers to recommend spot Bitcoin ETFs to clients, while working on suitability guardrails and allocation limits—indicating an expansion beyond unsolicited orders.

More recently, Charles Schwab’s CEO announced plans to enable customers to trade both Bitcoin and Ethereum, aiming to provide a unified platform where all holdings can be viewed and managed.

On the banking side, PNC went further by partnering with Coinbase so that wealth and asset management clients can trade crypto directly through their PNC accounts instead of a separate platform.

Advances in Custody and Tokenization

State Street announced plans to launch stablecoins and tokenize deposits to improve settlement efficiency, with subsequent initiatives expected to tokenize bonds and money market shares.

BNY Mellon frequently appears in filings and product developments, including roles as administrator and cash custodian in ETF documents. The bank has also recently served as custodian for reserves linked to Ripple’s RLUSD stablecoin.

Next-Generation Financial Services and Pilot Projects

Citi has explored Solana for next-gen financial services and tokenization pilots, and reportedly considered custody services in early 2025.

JPMorgan launched several crypto-related projects in 2025. In June, it initiated a pilot for a tokenized deposit token issued on Base, aiming to enable instant dollar transfers.

The bank’s CEO, Jamie Dimon, revealed plans to test stablecoin services alongside the tokenized deposit pilot, though he has not retracted his previous criticisms of crypto.

Last week, JPMorgan enabled its customers to make direct crypto purchases via Coinbase without leaving their dashboard.

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