The announcement came shortly after a $2 billion investment from Intercontinental Exchange (ICE) the parent company of the New York Stock Exchange (NYSE). With this move, Polymarket is not only accelerating institutional capital inflow but also signaling the beginning of a tokenization era in the prediction market sector.

Modabber: “There Will Be a Token, There Will Be an Airdrop”

In an appearance on the Degenz Live podcast, Polymarket CMO Matthew Modabber confirmed the token plans in clear terms:

“There will be a token, there will be an airdrop. We don’t want to rush this process. We aim to create a token with real utility — something durable and sustainable. This isn’t about short-term hype; it’s about building a long-lasting ecosystem.”

His statement officially solidifies what founder Shayne Coplan had hinted at earlier this month regarding the POLY token. Modabber added that the timing of the token launch will be entirely strategic, emphasizing that the company’s top priority is re-entering the U.S. market.

U.S. App Relaunch: The First Step

Polymarket had suspended its U.S. operations in 2022 due to regulatory uncertainty. However, CEO Shayne Coplan announced in September that the platform had received the green light to resume operations.

Modabber confirmed that the relaunch of the U.S. application is now the primary focus, stating:

“Relaunching the U.S. app is our top priority. Once that process is complete, we’ll shift our full attention to the token and ensure that the launch happens the right way.”

This suggests that the token launch may take place around mid-2025, though market speculation about the airdrop’s structure has already begun. Polymarket’s dual focus on regulatory compliance and sustainable token economics indicates a calculated effort to position itself as a leader in the on-chain prediction market ecosystem.

How Will the Airdrop Be Distributed? Trading Volume-Based Model in Focus

Following Modabber’s statements, the airdrop distribution model has become the most discussed topic among investors. According to community speculation, the airdrop will likely be determined based on users’ trading volume on the platform. In other words, the most active users and high-volume traders will have a greater chance of receiving larger amounts of POLY tokens.

Just last month, Polymarket recorded nearly $2.9 billion in trading volume, while its main competitor Kalshi reported around $1.4 billion. These figures highlight that prediction markets are growing at a record pace and that user engagement across the sector is reaching new all-time highs.

Record-Level Institutional Interest

Polymarket’s rapid growth has captured the attention of not only retail investors but also major financial institutions. According to Bloomberg, the company has entered a new funding round that could value it at up to $15 billion. Recently, Polymarket received a $2 billion investment from Intercontinental Exchange (ICE) — the parent company of the New York Stock Exchange (NYSE).

This follows a $150 million funding round led by Peter Thiel’s Founders Fund in June, which boosted the company’s valuation from $1.2 billion to $9 billion. With this latest round, the valuation could potentially climb to around $15 billion, reflecting strong institutional confidence in the platform’s long-term vision.

A New Era for the Prediction Market

Polymarket’s confirmation of its POLY token and airdrop plans marks a major milestone in the evolution of prediction markets. With growing institutional investment and user engagement, the company is expected to multiply its valuation and market influence in the near future.

Analysts believe that the POLY token represents more than just a new crypto asset it symbolizes the integration of prediction markets into the DeFi ecosystem. As Polymarket’s U.S. app returns to full operation, the company is positioned to balance regulatory compliance with innovation, potentially emerging as one of the new leaders in crypto finance.

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In his post, Coplan used the terms “$BTC $ETH $BNB $SOL $POLY”, suggesting that the potential token could rank among the largest crypto assets in the market. This announcement fueled speculation about the POLY token among both investors and the broader crypto community.

Initial Signals from the CEO and Previous Activity

Polymarket’s CEO has previously made posts on social media accounts associated with , hinting that users could be rewarded with a token launch. For instance, following Donald Trump’s election in November 2024, Polymarket’s X account shared messages related to the platform’s future predictions.

Additionally, in September 2025, Polymarket’s parent company Blockratize submitted an SEC filing revealing “other warrants” during a recent funding round. This move, reminiscent of dYdX’s pre-launch strategy, further fueled speculation about a potential token launch.

Funding and Valuation Details

Coplan disclosed two previously unannounced funding rounds over the past two years. One of these rounds, led by Founders Fund in 2025, valued the company at $1.2 billion and raised $150 million. The deal with ICE allows for up to $2 billion in investment at a $9 billion post-money valuation, with the pre-investment valuation estimated at approximately $8 billion.

Since its launch in 2020, Polymarket has seen a cumulative trading volume of around $19 billion, highlighting the platform’s market impact and the scale of its user base.

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