Yeliz Akmaca 
Memecoins, one of the most talked-about segments in the crypto world, have once again taken center stage. BROCCOLI714, named after former Binance CEO Changpeng Zhao’s (CZ) dog, gained significant traction following its spot listing on Binance. However, the token couldn’t sustain this momentum and has suffered a sharp price decline in the past few days.
How Was BROCCOLI714 (CZ’s Dog) Listed on Binance?
BROCCOLI714 entered Binance through the “Vote to List” event, with the results announced on March 27, 2025. The token was among those receiving the highest number of votes. According to the official announcement, the BROCCOLI714/USDT trading pair was listed on Binance on March 28, 2025. This listing boosted the project’s visibility and generated massive excitement within the crypto community.
The Peak of the Rally: How High Did the Price Go?
Riding the wave of its Binance listing, BROCCOLI714 began a steady upward trend. On August 3, 2025, it was trading at approximately 0.03800 USDT. In just two days, by August 5, 2025, it surged above 0.05000 USDT, marking its peak. This bullish run offered early investors a lucrative opportunity for significant profits.
Sharp Decline: 42% Drop in Just Two Days
But the impressive surge was short-lived. As typical in the highly volatile crypto market, BROCCOLI714 faced intense selling pressure soon after peaking on August 5. Data shows a steep decline of around 42.53% over the next two days.
According to TradingView charts, the price plummeted from 0.05000 USDT to approximately 0.02900 USDT by August 7. This dramatic drop dealt heavy losses to investors who entered at the top and caused considerable shock across the market.
What to Watch Out for in Memecoin Investments
The dramatic rise and fall of BROCCOLI714 following its Binance listing highlight both the potential gains and high risks associated with memecoins. While exchange listings can spark price momentum, changing market conditions can quickly erase profits. Investors must do their research, manage their risks wisely, and only invest what they can afford to lose.
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