Binance Wallet has officially announced the Prime Sale (Pre-TGE) model, designed to give users early access to new blockchain projects before their Token Generation Event (TGE). This innovative approach aims to allow investors to participate in more mature and well-developed projects at an early stage.
According to Binance Wallet’s statement, the first project to use the Prime Sale Pre-TGE model will be revealed through the official Binance Wallet X account on October 10, 2025, at 16:30 (KST).
What Is the Prime Sale Before TGE?
The TGE (Token Generation Event) marks the stage when a project’s tokens are first created and launched to the market. Binance’s Pre-TGE Prime Sale model enables users to participate before this stage, giving them access to opportunities that were traditionally available only to institutional or private investors.
The Binance Wallet team described the goal of the new model as providing “fairer, more transparent, and broadly accessible early-stage investment opportunities.”

Features and Key Differences of the Model
The new Prime Sale Pre-TGE system introduces several major distinctions compared to traditional presale models:
1. More Mature Project Selection
Binance Wallet will only consider projects for pre-TGE listings that have largely completed their development, are technologically robust, and have passed security audits. This ensures that only reliable and ready-to-launch projects are presented to investors.
2. User-Centric Access
Previously, such early-stage sales were limited to select investor groups. Now, Binance Wallet users will be able to participate directly, democratizing access to early investment opportunities.
3. Integration of Prime Sale Keys
In some Pre-TGE events, “Prime Sale Keys” will be used to manage participation limits. This mechanism aims to balance supply and demand, helping investors assess early opportunities more fairly and sustainably.
A Strategic Move for the Binance Ecosystem
This initiative is viewed as part of Binance’s broader strategy to expand its Web3 wallet and decentralized finance (DeFi) services. Binance Wallet has recently introduced a range of new tools to simplify users’ direct participation in DeFi activities and new token launches.
According to experts, the Pre-TGE model is expected to:
- Increase investor diversity,
- Accelerate early-stage fundraising for projects,
- Attract more users into the Binance ecosystem.
Also, you can freely share your thoughts and comments about the topic in the comment section. Additionally, please follow us on our Telegram, YouTube and Twitter channels for the latest news and updates.

