Haciyev Reşit 
Bitcoin (BTC) and the broader cryptocurrency market entered 2026 with a weak outlook due to the downtrend that began in October. While Bitcoin has been trading below the $90,000 level, Ethereum has also fallen below $3,000. Despite this short-term weakness, optimistic long-term statements continue to emerge. One of the most notable came from Rick Wurster, CEO of Charles Schwab, one of the world’s largest financial institutions.
Rick Wurster: The 2026 Macro Environment Could Be Favorable for Bitcoin
Charles Schwab CEO Rick Wurster painted a positive picture for Bitcoin in his assessment of 2026. In an interview with Schwab Network, Wurster stated that global macroeconomic conditions could be supportive for assets with limited supply, such as Bitcoin.
According to Wurster, central bank policies will be a key factor shaping the outlook for crypto assets. The possibility of quantitative easing, bond-buying programs by the U.S. Federal Reserve (Fed), and weakening demand for U.S. Treasuries are among the main elements that could increase liquidity in the markets.
Wurster emphasized that rising liquidity could flow directly into Bitcoin, noting that this process may accelerate in particular through spot Bitcoin ETFs. Easier access to Bitcoin via regulation-compliant products for institutional investors stands out as a key factor strengthening demand.
Wurster commented as follows:
“Historically, such macroeconomic conditions have pushed both institutional and retail investors toward alternative stores of value. The combination of these factors could create a favorable environment for scarce assets like Bitcoin.”
Charles Schwab Continues Its Crypto Initiatives
Rick Wurster’s positive outlook on Bitcoin is also supported by concrete steps taken by Charles Schwab. Despite the recent market downturn, the company continues to expand its range of crypto-related products. Schwab currently supports Solana and Micro Solana futures and plans to launch spot cryptocurrency trading services in the first half of 2026. These moves signal that integration between traditional finance and the crypto market is steadily strengthening.
Assessment
Although Bitcoin remains under pressure in the short term, Rick Wurster’s remarks show that institutional expectations for 2026 remain strong. Macroeconomic conditions, rising liquidity, and the growing adoption of spot Bitcoin ETFs could provide a supportive foundation for Bitcoin prices in the long run. The approach of institutional players toward crypto assets is likely to remain one of the most important factors shaping market direction in the period ahead.
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