Haciyev Reşit 
Strategy, known for its institutional Bitcoin investments, once again drew market attention with its latest acquisition. The company announced that it purchased 855 Bitcoin (BTC) last week at an average price of $87,974, with the total transaction value amounting to approximately $75.3 million. The timing of the purchase—during a period of heightened price volatility signals that Strategy continues to adhere to its long-term investment approach.
Strategy’s Bitcoin Accumulation Continues
According to the announcement, as of February 1, 2026, Strategy holds a total of 713,502 BTC on its balance sheet. The company’s overall average acquisition cost across all Bitcoin purchases stands at approximately $76,052 per BTC, with a cumulative investment of around $54.26 billion. These figures underscore Strategy’s consistent and long-term accumulation policy, positioning Bitcoin at the core of its balance sheet strategy.
This latest purchase has been closely watched by the market, as it comes amid short-term uncertainty and price fluctuations in Bitcoin. Strategy’s decision to continue accumulating BTC despite pullbacks reinforces the view that the company sees Bitcoin as a strategic long-term asset and remains firmly committed to this vision.
A Signal of Institutional Confidence
Strategy’s aggressive Bitcoin acquisition strategy is widely interpreted by analysts as a strong signal of institutional confidence. By placing Bitcoin at the center of its balance sheet for years, the company has positioned itself as one of the pioneering players bridging traditional finance and digital assets. This approach highlights that Strategy views Bitcoin not as a short-term speculative instrument, but as a long-term store of value.
Experts note that while large-scale institutional purchases may have a limited immediate impact on price, they can carry significant long-term implications—such as reducing circulating supply, tightening available liquidity, and increasing institutional ownership. Over time, these dynamics could contribute to a more institutionalized and stable Bitcoin market structure.
Assessment
Strategy’s latest purchase of 855 BTC clearly demonstrates that the company regards Bitcoin as a store of value and a long-term strategic asset, rather than merely a vehicle for short-term price movements. This disciplined approach, maintained regardless of market conditions and short-term volatility, reflects Strategy’s strong long-term conviction in Bitcoin. According to experts, such a consistent strategy could serve as a benchmark for other institutional investors considering exposure to Bitcoin and may further accelerate broader institutional adoption in the period ahead.
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