Despite short-term volatility, Bitcoin continues to attract growing confidence from the world’s largest financial institutions. Long-term price projections, especially for the 2025–2026 period, reflect a clear shift in perception: Bitcoin is increasingly viewed not as a speculative asset, but as a permanent store of value within global portfolios. In recent months, several major institutions have revised their forecasts upward, reinforcing this long-term optimism.
JPMorgan Raises Its Target to $170,000
One of the most notable updates came from JPMorgan. In its latest outlook, the bank projected that Bitcoin could reach $170,000 within the next 6 to 12 months. According to JPMorgan, recent market pullbacks should not be interpreted as structural weakness. Instead, they represent a healthy correction phase within a broader upward trend.
The bank highlights three primary forces supporting Bitcoin’s medium-term price trajectory: rising mining costs, tightening supply dynamics, and strengthening institutional demand. These structural factors, JPMorgan argues, continue to provide a solid foundation for higher valuations over time.
$180,000 Forecasts from VanEck, Standard Chartered and Fundstrat
JPMorgan is not alone in its bullish outlook. VanEck, Standard Chartered, and Fundstrat have all pointed to $180,000 as a realistic target for Bitcoin during the 2025–2026 cycle. VanEck emphasizes that growing depth in the spot ETF market is creating a stable institutional base for Bitcoin.
Standard Chartered, on the other hand, focuses on potential easing in global macroeconomic conditions, which could accelerate Bitcoin inflows into corporate balance sheets. Fundstrat founder Tom Lee believes that the combination of ETF demand and improving macro trends could ignite the next major bullish phase.

Strategy Maintains Long-Term Conviction
Among corporate Bitcoin holders, Strategy continues to stand out as one of the most committed players. CEO Michael Saylor remains firm on his long-term vision, arguing that Bitcoin is steadily evolving into a digital alternative to gold for corporate treasury management. The company’s ongoing accumulation strategy is widely interpreted as a signal that institutional adoption is still in its early stages.
Shared Themes Across Institutional Forecasts
Several common drivers appear consistently across institutional projections: sustained ETF inflows, rising mining costs tightening supply, increasing network difficulty and hash rate, and the possibility of looser global financial conditions in the 2025–2026 period. Together, these factors explain why price expectations are clustering in the $150,000–$180,000 range.
Overall, institutional sentiment toward Bitcoin is becoming clearer and more strategically long-term. The outlook for 2026 increasingly points toward the possibility of a new macro-driven bullish cycle led by sustained corporate and institutional participation.
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