Haciyev Reşit 
Wealthy Asian families and family offices have increasingly started allocating more of their portfolios to cryptocurrencies, driven by the growing mainstream acceptance of digital assets and favorable regulatory developments.
Wealth Managers Report Rising Demand
Asset managers note a sharp increase in demand for crypto funds, expanding trading volumes on exchanges, and strong appetite among high-net-worth investors to gain exposure to digital assets.
Family Offices Turning to Crypto
Jason Huang, founder of Singapore-based NextGen Digital Venture, said they raised over $100 million in just a few months, describing investor interest as highly encouraging. After achieving a 375% return with his first fund, Huang launched a new crypto fund this year.
According to a report by Swiss banking giant UBS, some Chinese family offices plan to increase their crypto exposure to around 5% of total portfolios. UBS China’s wealth management head, Lu Zijie, highlighted growing interest from second- and third-generation family members.
Becoming an Essential Portfolio Component
Zann Kwan from Singapore-based Revo Digital Family Office said family offices initially started with bitcoin ETFs last year but are now exploring the differences of holding tokens directly.
Lighthouse Canton reported that some sophisticated investors are developing market-neutral strategies, while Fidelity International emphasized that bitcoin is increasingly viewed as a “portfolio diversifier” due to its low correlation with equities and bonds.
Exchanges See Higher Trading Volumes
Crypto exchanges are also benefiting from the rising demand. Hong Kong-based HashKey Exchange reported an 85% year-on-year increase in registered users as of August 2025.
According to research firm CryptoQuant, trading volumes on South Korea’s three largest exchanges grew 17% in 2025 compared to last year, with average daily volumes climbing more than 20%.
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