Emre Yumlu 
Vice Token (VICE) stands out as a platform offering the biggest and best rewards in the crypto space. The VICE platform is simple, enabling seamless and intuitive value transactions. Users answer multiple-choice questions to qualify for VICE competition pools, purchase tickets, and participate in weekly games. It distributes performance cars, luxury items, and VIP experiences through daily, weekly, and monthly giveaways, delivering significant value to users. As a brand, it aims to unite a passion for supercars, luxury items, and crypto, fostering an aspirational following. Each prize competition pool leverages targeted marketing, utilizing a vast network of creators and partners in the automotive and luxury sectors to generate entries.
What is VICE?
VICE operates on the principle of simplicity and frictionless access. Users worldwide can easily access the platform and participate in high-reward competition pools, with live campaigns promoted through targeted influencer campaigns. The mission is to merge crypto, luxury, and supercar communities, creating a destination for competing for significant value and cultivating an aspirational lifestyle following.
Key Features of VICE (VICE)
VICE captures attention with its innovative features:
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Weekly Play: Enter daily, weekly, and monthly competition pools using $VICE tokens.
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Wallet: Set up a wallet accepting over 110 cryptocurrencies and 30+ fiat currencies across 160 countries.
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Promos: Take advantage of limited-time entry opportunities.
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PlayPass: Purchase NFT passes granting entry to all competitions and exclusive access to limited competitions.
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RewardPlay: Join competition pools to benefit from APYs and “long games” lasting up to 12 months.
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Ambassadors and Marketing: $VICE token hosts influencer marketing campaigns to promote weekly competitions, leveraging extensive KOL and influencer agreements.
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Content and Activation: A comprehensive content schedule targets supercar, luxury, and crypto audiences globally, using ambassadors to deliver weekly prizes, capture content, and distribute aspirational themes. All giveaway prizes are wrapped in VICE branding, with teaser and launch content for each draw’s cars shared across multiple social platforms.
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Market Landscape: A limited number of platforms have developed market share by offering aspirational prizes while building user trust. Leading Web2 platforms like BOTB and Omaze have shown significant growth by fostering brand trust in a Web2 capacity and attracting demand through their prize offerings. Blockchain technology and tokenization bridge this gap by establishing user trust as competition platforms gain popularity with growing global online communities. With Web3 technology and the market in a hyper-growth phase, VICE has a significant opportunity to achieve sector-specific market dominance and establish a first-mover advantage in the automotive and luxury niche.
How Does VICE (VICE) Work?
VICE introduces a B2C value transaction through weekly competition prize pools as a utility token. The token is built and deployed on Ethereum to maximize security, interoperability, and reach. Reasons for choosing Ethereum include its immutable and transparent blockchain, decentralization, automated processes, programmable assets, ERC-20/ERC-721/ERC-1155 standards, cross-platform use, active developer community, and DeFi integration. This provides a robust foundation for VICE due to Ethereum’s security, smart contract capabilities, and active ecosystem.
The primary use case is facilitating exclusive entry and rewards in VICE prize competition pools. Users enter with $VICE tokens, purchase NFT PlayPass, and earn staking rewards through RewardPlay. The VICE team initiates calculated burns starting in the second phase of the roadmap, sustaining burns at key moments to build hype and maintain a deflationary supply.
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Blockchain Layer: Ethereum Mainnet offers maximum security and decentralization; bridges like LayerZero and Wormhole expand cross-chain reach, enhancing accessibility for an omnichain community.
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Smart Contracts: The Token Contract manages the issuance, distribution, and utility of the VICE token. The Prize Contract defines each game’s prize as a real-world item/experience redeemable for a unique 1-of-1 NFT. The Game Contract represents each VICE game with unique features (start/end dates, reserve price, maximum tickets per wallet).
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User Interface: Accessible as a web and mobile-optimized dApp, the launch product provides a core competition platform delivering regular weekly prize pools. Wallet integration supports over 110 cryptocurrencies and 30+ fiat currencies across 160 countries, offering seamless on and off-ramp payment solutions.
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Security Measures: A Bug Bounty Program offers regular rewards to address platform vulnerabilities. Smart Contract Audits by reputable firms ensure a secure standard across the VICE game and its ecosystem.
VICE (VICE) Tokenomics
$VICE is the utility token of the VICE platform:
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Token Name: VICE
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Total Supply: 1,000,000,000
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Ticker: $VICE
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Chain: Ethereum
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Contract Address: To be added post-TGE
Distribution:
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Pre-Sale Round 1: 3% (TGE Release 15%, Cliff 3 months, Vesting 12 months)
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Pre-Sale Round 2: 4.5% (TGE Release 15%, Cliff 3 months, Vesting 12 months)
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Pre-Sale Round 3: 4% (TGE Release 15%, Cliff 3 months, Vesting 12 months)
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Liquidity: 15% (TGE Release 100%, Cliff 0 months, Vesting 0 months)
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Marketing: 10% (TGE Release 25%, Cliff 0 months, Vesting 6 months)
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Ecosystem Rewards and Airdrop: 27.5% (TGE Release 0%, Cliff 3 months, Vesting 24 months)
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Treasury: 25% (TGE Release 10%, Cliff 0 months, Vesting 24 months)
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Team: 10% (TGE Release 0%, Cliff 6 months, Vesting 24 months)
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Advisors: 1% (TGE Release 25%, Cliff 0 months, Vesting 6 months)
Pre-Sales: Round 1 $2.5M FDV, Round 2 $5M FDV, Round 3 $7.5M FDV; Launch $15M FDV.
Initial Listings: Listed via DEX and Uniswap, plus secured Tier-1 CEXs for global access and liquidity.
Use Cases: Competition entry, NFT transactions, PlayPass rewards.
VICE Roadmap
VICE is expanding its platform infrastructure:
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Phase 3 (Q1 2025): Launch VIP and Membership NFTs, upgrade to 2 weekly competitions, activate the “Promo” section, launch the RewardPlay feature.
VICE (VICE) Team
The VICE team consists of experienced professionals: Adam Pearsall leads as CEO, Michael Vasile handles business development as CBDO, Reni Achkar manages expansion as Head of Growth, and Louis Broomfield shapes marketing strategies as CMO.
Official Links
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