Yigit Taha OZTURK 
CNBC-e London Correspondent Berfu Güven spoke with Binance Global CMO Rachel Conlan about market fluctuations, the regulatory process, and Turkey’s position in the crypto world.
Will Volatility Decrease?
Berfu Güven asked whether market volatility would decrease over time and whether this was inevitable. Rachel Conlan stated that bull markets naturally go through cycles and that, like other financial markets, crypto experiences ups and downs. She emphasized that as the industry grows, innovation becomes inevitable. She also predicted that 2025 would be a transformational year for crypto, making the market more stable.
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“The total market capitalization of crypto is currently at $3.2 trillion.”
How Many Cryptocurrencies Exist Worldwide?
Conlan revealed that globally, there are approximately 10,800 cryptocurrencies, while Binance currently lists 361 digital assets. She stressed that each asset listed on Binance undergoes detailed scrutiny to ensure investor security.
Berfu Güven then asked about Binance‘s future listing strategy. Conlan responded:
“Rather than aiming for a specific number, we focus on listing assets that provide the most value to our community. We prioritize core assets like Bitcoin and Ethereum, while also closely examining assets that cause major price fluctuations. Currently, there are 620 million crypto holders worldwide, and the industry continues to grow.”
How Will 2025 Transform the Crypto Market?
Asked why 2025 would be a “transformational” year for crypto, Conlan highlighted increasing regulatory clarity and the approval of ETFs, which would boost market confidence.
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“2024 was a defining year for the crypto industry. Regulatory frameworks evolved, and clarity improved for companies operating in the U.S. With the approval of ETFs at the beginning of 2025, trust in the market will increase further, allowing for greater innovation.”
Turkey: A Major Player in the Crypto Market!
Discussing Binance’s presence in Turkey, Conlan stated that Turkey is the third-largest crypto market globally, with a 19.3% share.
“Turkey is an open and dynamic market. Research conducted with Binance TR indicates that over 20,000 new investors joined the platform in the past year. We project that this number will grow by 47% over the next four years, placing Turkey ahead of many European markets!”
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